Alissa Apel
anapeladay@gmail.com
Expertise
Creates with Photoshop, Illustrator, InDesign, Keynote, PowerPoint, Word, Pages, Squarespace, WordPress, Constant Contact, social media, Sprout Social, and enjoys public speaking.
Motivated to design and complete projects in an imaginative way, looks at the big picture from different perspectives, and follows up with key details.
Experience
Marketing Manager and Lead Graphic Designer for EHPV Management Group, Omaha, NE 2023-Present
•Refined the voice and brand for EHPV Management Group and their affiliates—Big Red Keno, Big Red Restaurant & Sports Bar, Big Red Neighborhood Restaurant, La Vista Keno, Jimbo’s Diner, and Winners Sports Bar
•Complied with legal regulations with ethical marketing and design
•Design printed and online marketing materials: Campaigns, brand guides, TV screens for the bars, menus, posters, cards, fliers, rack cards, caddy inserts, banners, signage, logos, social media graphics, lead the roll-out of a new keno game and all new content for their Playbooks, and more
•Developed content for their Giving Back and STEM progams
Graphic Design Coordinator for Mosaic, Omaha, NE 2021-2023
•Refined the voice and brand for Mosaic and their affiliates—Soreo, Living Innovations, The Oaks and Ease-e Medical
•Complied with HIPAA regulations with ethical marketing and design
•Developed an online Advocacy Resource in support for those that have IDD
•Designed printed and online marketing materials: Campaigns, brand guides, posters, cards, fliers, rack cards, trifolds, logos, social media graphics, fundraising materials including data marge and more
Instructor for Midland University, Fremont, NE 2020-2021
•Develop in person and online art and design curriculum: Intermediate Advertising Design
•Utilize a variety of teaching methods using Canvas, Zoom, the Adobe programs, and WordPress to deliver interactive instruction to a diverse student body
•Facilitate individual and group portfolio critiques
Art Director for AIM Institute, Omaha, NE 2020-2021
• Art direct strategic campaigns for AIM Institute: Upward Bound, Leadership Academy, Code School, Talent Search, Educational Opportunity Center, and Brain Exchange
•Taught design classes at the Brain Exchange
•Design print and online marketing materials: Posters, cards, flyers, logos, Constant Contact newsletters, social media ads using Sprout Social, website designs, and more
•Develop content for a new STEM Ecosystem WordPress site
•Photograph and edit images, for print and online use
Marketing Coordinator for Schemmer, Omaha, NE 2021
•Create content for their internal website and schemmer.com
•Developed Architecture | Engineering proposals primarily in InDesign, put together innovative PowerPoint presentations and leave behinds for Architect | Engineer interviews
•Designed a binder cover and inside pages for Talent Acquisition and Development Strategist that is used for onboarding employee
Writer and Influencer for AnApelaDay.com, Online 2008-2022
•Guest writer for various websites
•Photograph merchandise for online reviews
•Publishes daily posts and product reviews for local and national companies including: McDonalds, The Rose Theater, Family Fare, Fat Brain Toys, Soft Surroundings, Wayfair, Energizer, Del Monte, Ripley’s Believe it or Not?, Uncommon Goods, ThinkFun, Pressman Toys, Novica in association with National Geographic, and others
Instructor for the Creative Center, College of Art and Design, Omaha, NE 2002-20
•Developed in person and online art and design curriculum
•Utilized a variety of teaching methods using Google Forms, Google Docs, Zoom, Squarespace, WordPress, keynote, PowerPoint, and the Adobe programs to deliver interactive instruction to a diverse student body
• Facilitated individual and group portfolio critiques
•Delivered recruitment presentations to prospective students
•Maintained student and organization records in multiple data bases
Designer and Illustrator for Dotzler Creative Arts, Omaha, NE 2002-20
•Designed and illustrated print and online marketing materials: Posters, fliers, stationery, logos, icons, websites and social media accounts
• Photographed and edited images, for print and online use
• Facilitated continuing education workshops for high school art teachers
Design work for various companies and nonprofit organizations; projects include:
• Campaign designs and brand guides
• Logos and icons
•Stationery sets
•T-shirts and merchandise
• Point of purchase, posters, flyers, infographics, and banners
• Advertisements
• Catalog and magazine spreads
• Photoshop touch-up work
•Websites and social media marketing
• Writing
Client list available upon request
Education
Savannah College of Art and Design MFA in Illustration and Design, Magna Cum Laude Savannah, GA 1998-00